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DeLulu · Heart online, brain switched on

We gave our kids a smartphone. Did we help them understand what they're holding?

DeLulu helps teenagers and adults understand digital relationships, recognise the warning signs and find the words to talk to each other again.

Two books, illustrated stories and workshops that bring the conversation out of the chat and into real life.

Where do you want to start?

The DeLulu logo with the mascots Heart Online and Connected Brain, holding smartphones

Test yourself

Would you have fallen for it?

A message arrives from a profile you don't know. Three messages, three choices. Heart Online and Connected Brain will tell you what they think.

It takes less than a minute. Play on your own, with your child or in class.

The warning signs in this chat:

  • Compliments from a stranger
  • Questions about where you are
  • Guilt trips
  • «Let's move to another app»
  • «Don't tell anyone»
ale.vibes_07
online
1 of 3

Enter the Game room

Phones were made to bring closer those who are far away,

not to push away those who are close.

The DeLulu message

Patrizia Sardara, holding a microphone, and Orlando Coach on the DeLulu stage, arm in arm and smiling at the audience

Coming soon

We're organising the first DeLulu event

An event that opens real conversations: parents and teenagers in the same room, with Patrizia Sardara and Orlando Coach.

  • Parents and teenstogether, not apart
  • Dialogue and questionsroom for everyone to speak
  • Practical ideasfor real life
  • Original musicthe DeLulu songs
Let me know when it's ready

Why DeLulu was born

The problem isn't the smartphone. It's leaving teenagers and adults alone with the hard questions.

A message that won't stop. A request that makes you uncomfortable. A relationship that suddenly changes tone.

For a teenager it can be hard to recognise when something is wrong. For an adult it can be just as hard to find the right moment and the right words to talk about it.

DeLulu was born to bring these two worlds closer.

No magic formulas. Just stories, questions, educational tools and chances to talk.

DeLulu in 35 seconds: two books, the Compass and the workshops.

delulu

/deh·loo·loo/ slang · from delusional

It's what you say when someone is making up a movie in their head: imagining a story that's nicer, safer or more romantic than what the facts are actually saying.

In short, DELULU is that moment when the heart races ahead… and the head lags a little behind.

Why is it called DeLulu?

A word borrowed from teen slang

«One day my son used a word you teenagers use… and I thought: okay, I'm keeping that one!»

Patrizia Sardara

It happens all the time in chats: we get excited, we read between the lines, we hope, and sometimes we believe what we imagine more than what we actually see.

Why this name

  1. Because in chats it's easy to make up movies.
  2. Because online not everything is what it seems.
  3. Because learning to read the signs protects us.
  4. Because dreaming is fine, but it's better with your brain switched on.

The heart can take off like a rocket. But let's bring the brain along.

Sound familiar?

If even one of these scenes rings a bell, DeLulu was made for you too.

  • Parent«No phones at the table.» And he says: «But you've got yours in your hand.»
  • ParentShe's laughing at her screen. You'd like to ask who she's talking to, but you're afraid she'll shut you out even more.
  • TeacherA message goes round the whole class. You're the last to find out, when the damage is already done.
  • EducatorGhosting, love bombing, grooming. You hear about them everywhere, but where do you start with a 14-year-old?

You don't need to be a social media expert. You need to be there.

Our mission

Bringing back together those on the other side of the room.

We give teenagers, parents and educators the same words to recognise a chat that hurts, say no without feeling guilty and ask for help before it's too late.

No lectures. No taking anyone's phone away.

Our vision

A generation with their heart online and their brain switched on.

Teenagers who can spot manipulation even when it arrives with three little hearts. Adults who ask «who are you talking to?» without fearing the answer, because they know how to listen to it.

Families, schools and communities that speak the same language about the digital world.

  • For teenagersrecognising the signs and saying no.
  • For parentslistening without judging, even when it's scary.
  • For educatorsready-to-use tools for the classroom.
The DeLulu logo with Heart Online and Connected Brain

The DeLulu shop

A switched-on brain is something you wear.

T-shirts, caps and gadgets with the DeLulu logo, Heart Online and Connected Brain. For teens who believe in it, for parents who want to be on the same team, for schools that bring the project into the classroom.

  • T-shirts
  • Caps
  • Gadgets
Go to the shop

The DeLulu method

Heart online. Brain switched on.

Emotions are to be listened to. Choices can be trained.

Heart Online

The pink heart: the emotions that reach us even through a screen.

Connected Brain

The blue brain: the choices we can train.

The Compass: four words to understand how you feel.

The Compass isn't about grading emotions. It's about stopping, listening to what we feel and working out the next step.

Tap a word to see an example and a tip.

An example

A classmate texts you to ask about tomorrow's homework.

What you can do

Enjoy the conversation. Even when everything is fine, remember you can always stop if something changes.

The Compass is an educational tool for reflecting on your feelings. It isn't a test and it doesn't replace professional advice.

A real-life story

«If you trust me…»

Sometimes a request comes disguised as a test of love or friendship.

But trust should never force us to do something we don't want to do.

«I'd rather not.»

When a chat makes you uncomfortable

  1. Protect your privacy. Passwords and personal information need care.
  2. Block and report. The platform's tools help you cut off contact.
  3. Talk to an adult you trust. No teenager should feel alone when something is wrong.
Page from the comic «If you trust me»: a girl receives a request for a photo in a chat

Listen and watch

The songs of DeLulu

Original songs and videos to open and close our workshops, and to keep the conversation going at home.

«Non farti film» · Official music video with Italian subtitles · 3:26. The video loads from YouTube only when you press play.

The DeLulu skills: save them and share them

DeLulu skill, recognising pressure: If they insist, stop. You can end a chat that makes you uncomfortable. DeLulu skill, protecting your privacy: Your privacy matters. You can choose what to share and what to keep to yourself. DeLulu skill, checking: It looks real. But is it? Before you share, stop and check. DeLulu skill, asking for help: You don't have to do it all alone. If a chat puts you in a difficult spot, talk to an adult you trust. DeLulu skill, protecting boundaries: Trust doesn't ask for your password. You can trust someone and still keep your login private. DeLulu skill, respecting boundaries: Their no deserves respect. Don't insist: an answer is not a negotiation. DeLulu skill, handling the wait: A 'seen' doesn't decide your worth. A reply can wait; your value doesn't change. DeLulu skill, recognising your worth: You're much more than your likes. A number on a screen doesn't tell who you are. DeLulu skill, choosing your words: Before you hit send, think about who's reading. There's a person on the other side of the screen. DeLulu skill for parents, opening the conversation: Before saying 'I told you so', listen. You can start with: do you want to tell me what happened?

Free for your class

Download the 10 skill cards as a PDF

To print, project or share with your students. Leave your email and we'll let you know when new cards come out.

About me

Patrizia Sardara smiling among hibiscus flowers, with the mascots Cuore Online and Cervello Connesso on her shoulders

Patrizia Sardara Creator and author of DeLulu

«I'm a mother of four. Like so many parents, I put a smartphone in my children's hands thinking how useful it could be for keeping in touch, studying and feeling closer.

Then I asked myself: have we explained to our kids how powerful this tool can be, in relationships too?

That question is where DeLulu began.

Not to take their phones away. Not to judge adults. But to create a space where we learn to recognise the signs, respect boundaries and find the words to talk to each other.

Because a chat can start with a simple hi, but no teenager should feel alone when something is wrong.»

Patrizia Sardara Creator and author of DeLulu Social Media Strategist Corrispondente AgenPress.it

Portrait of Orlando Cetta, Orlando Coach, sports and business mental coach and trainer

The coaching contribution

Orlando Cetta Mental Coach and Trainer

Words can bring people closer or push them apart. Even the way we react to what worries us can change a conversation.

In the DeLulu project, Orlando Coach brings his professional experience to help teenagers and adults reflect on emotions, listening, reactions and communication.

During the workshops, his role is to encourage dialogue and offer practical ideas for facing everyday situations with greater awareness.

orlandocoach.it

Frequently asked questions

The questions we're asked most often

What is DeLulu?

DeLulu is an educational project on digital relationships created by Patrizia Sardara. It includes a comic for teenagers, «Come non farsi fregare da una chat», a guide for parents, «Dall'altra parte della stanza», an online game, free resources and sessions for schools, companies and organisations.

Who is DeLulu for?

Teenagers aged roughly 14 to 19, parents, teachers and educators. The comic speaks to teens through stories and chats they can recognise themselves in; the parents' book helps adults open a conversation without turning it into an interrogation.

How can you tell if a chat is a trap?

Some signs keep coming back: over-the-top compliments from a stranger, questions about where you are, guilt-tripping, asking to move to another app and asking you not to tell anyone. In the game «Would you have fallen for it?» you can spot them in three messages. The Polizia Postale explains how online groomers operate on a dedicated page.

What should a teenager do if threatened or blackmailed online?

Don't pay and don't send anything else. Don't delete the messages and don't close the profile: save the evidence with screenshots and the profile link. Talk to a trusted adult straight away and report it to the Polizia Postale through its reporting portal, as the Polizia Postale advice recommends. Anyone over 14 can also file a complaint on their own at any police office. 114 Emergenza Infanzia is free and available 24 hours a day.

How can I bring DeLulu to a school?

Just write through the contact form or to info@deluluchat.it. DeLulu offers workshops for students, meetings for parents and tools for teachers. Timing, classes involved and format are agreed with the head teacher and the school's cyberbullying contact person.

How can I bring DeLulu to my company?

DeLulu offers opportunities for discussion on digital relationships and on dialogue between parents and teenagers, aimed at employees who are parents. A first contact with Patrizia, through the contact form, makes it possible to assess needs and goals and build a proposal suited to the company.

How can I organise a DeLulu initiative in my town or community?

Town councils, libraries, parishes and associations can contact Patrizia through the contact form to discuss a DeLulu initiative. Audience, format and organisation are agreed together, taking into account the local area and the hosting venue.

Are DeLulu's materials free?

On the site you'll find, for free, the online game, the skill cards, the DeLulu family pact, the classroom questions and the project sheet. The two books, the comic for teens and the guide for parents, are on sale on Amazon.

Who created DeLulu?

Patrizia Sardara, mother of four, strategic Social Media Manager and AgenPress.it correspondent. She created and wrote the project and is its main contact person. Orlando Cetta (Orlando Coach), Mental Coach and Trainer, contributes to the training side during the events.

Need help right now?

Contact

A chat doesn't decide what you're worth.

Would you like to bring DeLulu to your company, school, town or community? Write to us: we'll set up a first meeting to present the project and build the right proposal together.

We'll reply to the email address you gave us.